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Meaningful Insight to Inform Performance

02 February 2024

Digital technology and data is changing how we work and live, and sport is no exception. The UK Sports Institute are proud to share examples of how Olympic and Paralympic sports are using data to impact performance by creating new insight that informs decision-making.

Addressing Uncertainty Through Data: How GB Archery Transformed Their Athlete Selection Process

The performance insights have allowed us to support our athletes better than ever before. We can now identify potential stars and offer clear targets for improvement. It’s not just about winning medals; it’s about nurturing talent and fostering growth”

The Difference Between Hope And Certainty: How British Canoeing Are Using Data To Inform Athlete Planning Decisions

“We can approach the summer racing season with confidence grounded in evidence… This shift represents the distinction between certainty and mere optimism.”

How British Para-Swimming Is Building Belief In Critical Performance Decisions Through The Use Of Predictive Analytics

“This shift toward a future-focused approach means our coaches now engage in data-informed dialogue about athlete potential to bridge the gap… (so we) can identify athletes worthy of investment and create the best team for the journey to Paris.”

Diving Into Data: How British Diving Are Gaining A Competitive Edge

“Previously data was often considered a separate entity. However, with our strategy, we’ve outlined how data and digital initiatives can help address performance challenges for the sport. This alignment of our data strategy with the organisation’s objectives has gained the support of senior leadership, who now recognise how projects, like the diving results system, can contribute to achieving our performance objectives. 

Pentathlon GB: Fencing The Odds, Swimming In Data, And Shooting For Success In Athlete Selection

“We were able to see insights in a different way, and when we shared this with the wider team, it generated discussion and further questions from coaches. We now have a platform to help us focus on prioritising what’s next.”

Optimising Investment Decisions: GB Badminton’s Data-Informed Approach To Identifying Medal Opportunities

“The analysis uncovered novel perspectives, offering a fresh lens through which to interpret past performances on a global scale.”

To find out more about Performance Data, click here.